We just saw the DIOR Secret Garden – Versailles commercial and literally had an eye-gasm! This film was shot in the palace and the gardens of Versailles by fashion image masters Inez van Lamsweerde and Vinoodh Matadin. The ad campaign shows gorgeous views of this incredible place combined with beautiful pieces from the Dior Pre-Fall 2012 Collection. The garments featured in this campaign are absolutely magnificent!
In the ad, Russian model Daria Strokous is running through the deserted halls of the Galerie des Glaces in a stunning black gown with emotion-filled eyes telling us a story of a girl who is possibly in love (We’d like to think there is a connection to the handsome gentleman who appears later on for a brief moment)! She is joined by models Melissa Stasiuk and Xiao Wen Ju to showcase Dior’s gorgeous collection. As we are taken on a journey through the beautiful interconnecting hallways adorned by golden chandelliers and the breathtaking gardens and fountains of Versailles, we become not only jealous of Daria’s perfect wardrobe, but also of her character’s imaginary life in this beautiful place!
This video is an absolute must see!
All this magic is accompanied by the most incredible song by Depeche Mode – Enjoy the Silence, adding to the allure of this deserted Chateau and the pieces of the House of Dior. We couldn’t think of a more perfect ad campaign than this!